Explore Tata Curvv’s price, variants, features, design, performance, competitors, and real-world feedback your comprehensive 2025 SUV guide. The Tata Curvv has quickly become one of the most talked-about SUVs in India since its launch. With its coupé-inspired design, cutting-edge features, and multiple powertrain options including both ICE and EV variants the Tata Curvv is poised to redefine expectations in the sub-₹25 lakh segment. In this blog post, we’ll explore everything from pricing and engine performance to interior comfort, competitors, and real-world customer feedback.
1. Tata Curvv Price & Variants
One of the first questions prospective buyers ask is, “How much does the Tata Curvv cost?” Tata Motors has positioned the Curvv aggressively to appeal to a broad spectrum of Indian customers.
- ICE Variants (Petrol & Diesel)
- Price Range: ₹10.00 lakh to ₹19.52 lakh (ex-showroom, India)
- Variants:
- Pure Plus (Base)
- Adventure Plus (Mid)
- Adventure Plus DCA (Diesel Automatic)
- Adventure XZ+ (Top End)
- EV Variants
- Price Range: ₹17.49 lakh to ₹22.24 lakh (ex-showroom, India)
- Variants:
- Express (Base, 45 kWh battery)
- Silent (Mid, 45 kWh battery)
- Charge (Top, 55 kWh battery)
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2. Design & Exterior Appeal
The Tata Curvv stands out with its bold coupé-SUV styling that blends muscular proportions with sleek curves. Key design highlights include:
- Front Fascia: Signature “Harp” grille flanked by slim LED DRLs, giving it a futuristic look.
- LED Headlights: Sharp projector lamps with chrome accents for daylight clarity.
- Panoramic Sunroof: Available across all top-end variants (ICE & EV), creating an airy cabin ambiance.
- Coupé Roofline: Tapered rear roof and integrated spoiler, lending a dynamic silhouette without compromising rear-seat headroom.
- Sporty Alloy Wheels: 18-inch diamond-cut alloys (ICE) and blacked-out 17-inch alloys (EV), accentuating the sporty stance.
- Distinctive Taillamps: Full-width LED strip with signature ‘batwing’ light signature, making the Curvv instantly recognizable at night.
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3. Interior & Comfort
Step inside the Tata Curvv, and you’ll find a driver-centric cockpit loaded with premium touches and space for five adults.
- Dashboard & Center Console
- 12.3-inch Floating Touchscreen: Supports wireless Android Auto and Apple CarPlay, giving a clean, cable-free interface.
- Connected Car Tech: Tata’s iRA (Intelligent Real-time Assistant) with over 60 connected car features—remote climate control, geofencing, stolen vehicle tracking, and more.
- Digital Instrument Cluster: Fully digital, customizable display showing speed, navigation, battery status (EV), and driver-assist alerts.
- Seating & Upholstery
- Semi-Leather Seats: Contrasting dual-tone upholstery with contrast stitching (black & tan in top variants).
- Heated & Ventilated Front Seats: Available in Adventure XZ+ and top EV trims.
- Rear Comfort: 60:40 split-folding rear seats, generous legroom, and adjustable rear AC vents.
- Cargo Space
- *ICE: 500-litre boot—competitive in the segment.
- EV: Slightly reduced due to battery packaging, yet still practical at around 400 litres.
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4. Performance & Engine Specs
Whether you prefer petrol, diesel, or electric, the Tata Curvv delivers a compelling driving experience.
- ICE Powertrains
- 1.2L Turbo-Petrol (123 bhp, 170 Nm)
- Transmission: 6-speed manual / 7-speed DCA automatic
- Fuel Efficiency: 18.6–20.5 kmpl (ARAI certified)
- 0–100 km/h: ~11.5 seconds (Manual)
- Top Speed: 180 km/h (approx.)
- 1.5L Diesel (116 bhp, 260 Nm)
- Transmission: 6-speed manual / 7-speed DCA automatic
- Fuel Efficiency: 22.3–23.5 kmpl (ARAI certified)
- 0–100 km/h: ~12.2 seconds (Manual)
- Top Speed: 175 km/h (approx.)
- 1.2L Turbo-Petrol (123 bhp, 170 Nm)
- Electric Powertrain (EV)
- 45 kWh Battery (Express & Silent)
- Range: Up to 430 km (IDC cycle)
- Motor Output: 148 bhp, 215 Nm torque
- 0–100 km/h: ~8.5 seconds
- Top Speed: 165 km/h (governed)
- 55 kWh Battery (Charge)
- Range: Up to 502 km (IDC cycle)
- Motor Output: 165 bhp, 215 Nm torque
- 0–100 km/h: ~7.9 seconds
- Top Speed: 165 km/h (governed)
- 45 kWh Battery (Express & Silent)
With Level-2 ADAS features—adaptive cruise control, lane-keep assist, forward collision warning, and automatic emergency braking the Curvv prioritizes both performance and safety.
5. Key Features & Technology
Tata Motors has loaded the Curvv with segment-leading features to justify its price tag and attract tech-savvy buyers:
- Infotainment & Connectivity
- 12.3-inch Floating Touchscreen with wireless mirroring
- 12.3-inch Fully Digital Instrument Cluster (Driver’s Digital Cluster)
- 360° Surround-View Camera (Top variants)
- Wireless Phone Charger (EV top variants)
- Safety & Driver A vssistance
- 5-Star Global NCAP (EV) / 5-Star Bharat NCAP (ICE)
- 6 Airbags, ABS with EBD, Electronic Stability Program (ESP), and ISOFIX child seat anchors
- Level-2 ADAS Suite: Lane-departure warning, blind-spot monitoring, parking assist, and adaptive high-beam assist
- Comfort & Convenience
- Panoramic Electric Sunroof (ICE top & EV mid/top)
- Heated & Ventilated Seats (Top ICE/EV trims)
- Dual-Zone Automatic Climate Control with rear AC vents
- Ambient Mood Lighting with customizable colours
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6. Competitor Comparison
When weighing the Tata Curvv against rivals, consider both ICE and EV lineups:
- ICE Competitors
- Hyundai Creta (₹10.20–₹18.50 lakh): Proven sales, refined petrol/diesel options, but lacks coupé styling.
- Kia Seltos (₹10.49–₹19.49 lakh): Sportier image, feature-loaded, but higher servicing costs.
- MG Astor/Hector (₹10.48–₹17.68 lakh): Similar tech features, panoramic sunroof common, but larger footprint may not suit city driving as well.
- EV Competitors
- Tata Nexon EV (₹15.99–₹18.54 lakh): Strong value proposition, but smaller range (312 km) and less premium cabin than Curvv EV.
- MG ZS EV (₹21.99–₹25.98 lakh): Good range (419 km), but higher price and maintenance cost.
- Hyundai Kona EV (₹23.92 lakh): Strong range (452 km), but limited charging infrastructure support in some regions.
Why Tata Curvv Wins: Its coupé-SUV styling, best-in-segment range (for the 55 kWh), competitive pricing, and Tata’s expanding service network give it an edge over both established and emerging rivals.
7. Customer Feedback & Real-World Impressions
Early adopters of the Tata Curvv have left generally positive reviews online, praising:
- Design & Road Presence: “The Curvv turns heads wherever I go. The swooping roofline and LED signature lights are a show-stopper,” says a customer from Bengaluru.
- Driving Dynamics: “Despite being an SUV, the Curvv handles like a hot-hatch. The suspension setup soaks up potholes well, and I love the precise steering,” notes a driver from Pune.
- Refinement & NVH (Noise, Vibration, Harshness): EV variants deliver near-silent operation, while the turbo-petrol is notably smoother than older Tata engines.
- Tech & Connectivity: “iRA features and OTA updates have been a game-changer. My Curvv’s infotainment feels future-proof,” comments a tech enthusiast in Delhi.
- Areas for Improvement: Some customers mention that rear headroom takes a slight hit due to the coupé roofline, and a few have reported minor touchscreen lag in the base ICE trims.
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8. Conclusion & Final Verdict
The Tata Curvv is more than just another midsize SUV—it represents Tata Motors’ ambition to bridge style, performance, and sustainability in a single package. With multiple powertrain options (ICE & EV), an array of advanced safety features, and a premium interior, the Curvv is a strong contender for anyone in India looking for a future-ready SUV.
- For Budget-Minded ICE Buyers: The 1.2L turbo-petrol Pure Plus and Adventure Plus trims offer spirited performance at a competitive price.
- For Eco-Conscious Drivers: The 55 kWh EV Charge variant stands out with a remarkable 502 km IDC range and Level-2 ADAS—ideal for long commutes and weekend getaways.
Overall, the Tata Curvv effectively caters to diverse needs—be it family-oriented practicality, tech-driven convenience, or performance on Indian roads. If you’re searching for a stylish, feature-packed SUV in 2025, the Curvv should be on your shortlist.
Looking to experience the Tata Curvv yourself? Visit your nearest Tata dealership for a test drive, or explore the latest offers on Tata Motors’ official website!